Learn Product Strategy & Design and UX
in a very practical and colaborative way.
Next school edition starts on 19th September 2022.
Early applications open.
Check our specialisation courses:
We developed 4 specializations as a continuation to the main journey of the school for our alumni. These courses are designed at acquiring more skills on a certain topic, design related. Each course follows our DNA, meaning you will do even more practice on the topic you chose to specialize in
The courses are open to public as well, not only to our alumni. We’ll make sure we get you to the minimum level of knowledge needed to take the most out of each specialization.
Working in teams of 4 to 6 participants, on real projects with feedback and support from our professors.
Choose one or more specialiaztions and lets continue the learning journey:

Ideating around customer’s pains and gains, shaping business ideas into a model - deliver value

How they work, why they work, what are the ingredients of their success, how do they differ online vs offline

Deep dive in practical, hands-on course on customer discovery, interviews and other design research tools

Build, prototype, test digital products. Figma - prototyping tool for bringing to life products

Learn what are the principles behind great gamified experiences. You’ll learn while building a game!

4 months online programme with a 5 days offline bootcamp to equip you with what you need to make a career in product strategy and design
The approach we have is a practical, hands-on experience, so
4 teams will be working on 4 real company challenges.
(last year’s challenges from: Enel, Regina Maria Healthcare, Banca Transilvania, Funky Citizens)
After this school you'll be ready to get a job or apply your newly skills in your job to have a business impact.
In a nutshell
- 4 months online program
- 5 days offline bootcamp (in Transylvania)
- 4 real company challennges (see last year’s challenges)
- Cohort of 20 selected, likeminded, passionate people
- Working in teams, 4 teams in total
- 10-15 hours weekly workload
- 2 weekly calls - 1 cohort call + 1 team assignment debrief call
- 12 Professors
- Tuition fee: 500 eur/month (2.000 in total, paid in installments)
- Bootcamp fee: 300 eur
- Next edition starts on 20th September 2021.
- Scholarships: we offer half funded scholarships for 6 those who prove they deserve it

A semi-conference in itself.
Expect 5 amazing days of learning even more about design and business and expect even more practical work. And rest before. It will be intense
We’ll add new dimensions and perspective on design. We’ll bring you additional topics, tools and processes in design, as well as design in other fields. This comes only to integrate design as a mindset and a whole, by practicing it in other fields.
Daniela Tarniceru
Experience Strategist
It was like a safe space to us to explore and to go to the subject.
Istvan Csiki
UX Researcher
The people around me made me think "outside the box".
Alexandra Soare
Civic Fund Coordinator
It will actually help you achieve something great in your work or day to day life.

Anastasia Stan
Experience designer
“I dare to say The School of Design is a must-have for any designer, in fact, for anyone, regardless of their profession.
Guided by Catalina and The School of Design crew, I discovered and succeded developing an authentic human-centric design thinking process, an indispensable skill - which then landed me a UX design job in not more than a month after graduating.
Moreover, all the user research and experience design techniques, learnt during the course, proved to be an invaluable design kit, which helped me prioritise tasks and add value to my work.
So, yes - I dare to say The School of Design is a must-have for anybody whose work involves human-interaction and serves other humans:)”

Bogdan Mazilu
Credit Analyst
“The School of Design … what a wonderful experience, what an amazing journey.
The School of Design is about people, about learning how to communicate with each other and understand everyone’s needs, a must have for anyone, whether you are a designer or not.
And I’m not a designer (I’m working in the banking field), but I can tell you The School has definitely helped in my professional and personal life in ways I never imagined. Firstly, I dare say I discovered a new me, an “I can do anything” attitude. Secondly, all the things about the user research and design process learnt during The School proved an invaluable asset on a project that I’m currently involved in.
Concluding, I recommend The School of Design to anyone who would like an new experience (of life I dare say), you won’t regret it.”

DANA
Levitchi
Client Service Director & Co-owner @Mappers
The “mother of insights” - the person to talk to when it comes to interviews, understanding people, insights and really connecting.

RADU
Vucea
Director of Design @Telenav

ANA &
RAZ
Founders @Just Mad
Product design and consultants with an almost weird passion for workshops

CATALIN
Mester
Founder @I Love Failure & bookups.app
Product design

Below are some of the most frequent jobs and role
that need the designer’s skillset and processes.




Our participants are both:
1. Experienced professionals, managers, and people wanting to achieve new skills and learn a proven problem solving process
2. People who want to start a career into product design and strategy
Is it for you?
1. I have no experience with Product or UX or Service or Experience design
The program is built in such a way, that will take you through understanding all the principles, tools and models so you don’t need to have experience with product design and strategy prior to starting the school.
2. I have some experience
It will also be extremely powerful to those who already have been working in this domain, as the program brings:
1. challenges that take you through all the steps of building something new,
2. thus working in a team with different backrgound people
3. as well as having the opooirtunity to work on a challenge in a new industry.
And as we dare saying, our belief is the school is for everyone who wants to make a change.
For the one who also just need to acquire a new set of skills that will be eyeopeners and valuable resources for the jobs of the future.
For students, professionals, experts.
For CEOs, leaders, createors. For engineers, geeks, the thinkers.
For designers who are just starting out on this journey.
For designers who have long ago started on this journey. It might surprise you. And teach you something new.
The School 4 months

The Bootcamp (5 offline days)


Alina Cătălina Bănuleasa
aka Șparkles, Maker & Believer
When Catalina dreams, she dreams big.
And when she puts herself at work, she makes things happen.
And by following her dreams and passion she inspires people to join these efforts.
Schedule a 30 min meeting with Catalina!
Design for us is a verb.
And it means solving complex, sometimes unknown, problems. It means creating, testing, iterating. It also means bringing people together to work collaboratively and putting at the same table the business needs with the universes of the clients.
It's no longer a question of “IF”, it’s a fact that design driven businesses are more profitable. Needless to mention the rising CXO positions and design jobs in companies all over the world.
That is why, at this school we focus on ecquiping you with the skills you need to become the design business leader of tomorrow.

































